Logo / Graphics Questionnaire

What makes a good logo? A good logo is instantly recognizable, simple in form, easy to remember, built for longevity, and able to fit different mediums of branding material.

The 5 principles to follow when designing a logo are:

  • Simple
  • Memorable
  • Timeless
  • Versatile
  • Relevant

Below are some questions that will help guide us through the logo design and branding process.   Try and answer as many as you can with as much information as you can…f you are unsure, no worries.   Although there are a few questions that I marked as required.